Digital marketing courses
Welcome to the forefront of business transformation through our cutting-edge Digital Marketing Courses. Stay ahead in the competitive landscape with our tailored programs, empowering your team to leverage the full potential of online engagement. Elevate your online presence, enhance decision-making, and drive innovation. Invest in knowledge that positions your company as a leader in the era of intelligent enterprise. Unleash the power of Digital Marketing and let your business thrive in the age of unparalleled possibilities.
Our Upcoming Digital Marketing Courses Are:
Digital Marketing Intensive
Digital Marketing Future Trends
Content Marketing Intensive
ChatGPT Intensive
Google Analytics: Advanced Tools & Insight
Google Analytics: Attribution modeling
Google Analytics: Ecommerce & Shopping Behaviour
UX Design & Testing Intensive
Linkedin Marketing & Advertising.
Agile Project Management
Digital Product Management Intensive
Google Analytics: Advanced Marketing Analytics
Social Selling
Google Analytics 4 (GA4) Intensive.
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DMA'S DIGITAL MARKETING COURSES
"Success with digital marketing is the result of sound strategy, not perfectly executed tactics."
- Phil Frost, Founder of Main Street Roi
Digital Marketing Intensive
Start Date: 4 February 2025 - 12 February 2025
Duration: 10 hours total learning time (4 x 2.5 hour live sessions)
This four-part, live, and trainer-led online Digital Marketing Intensive course is ideal for marketers seeking an introduction into the world of digital marketing campaigns. Quick and easy-to-follow, this course will give you all the essential skills you need to successfully drive your online marketing initiatives and update your marketing know-how.
Digital Product Management Intensive
Duration: 6 Hours (4 classes) 4 X 1½ hour live sessions.
We’ve diligently – and comprehensively – compiled all of the key digital marketing trends you need to be aware of for the year ahead; so you don’t have to. If you join one training course this year, make it this one and ensure you’re fully up-to-speed with the raft of fast-paced changes afoot in the world of digital marketing.
Social Media Content Marketing Intensive
Duration: 6 Hours, 4 x 2.5 hour live sessions
Content plays a vital role in any marketer’s strategy, so gain expert insight from the frontline with this focused live, trainer-led & online content marketing class. Book now to receive cutting-edge advice into strategy, copy creation, distribution, promotion, and measurement.
Content Marketing Intensive
Duration: 6 Hours, 4 x 1½ hour live sessions
Content plays a vital role in any marketer’s strategy, so gain expert insight from the frontline with this focused live, trainer-led & online content marketing class. Book now to receive cutting-edge advice into strategy, copy creation, distribution, promotion, and measurement.
Google Analytics: Advanced Tools & Insight
Duration: 3 Hours (2 classes)
Go beyond the basics and give your analytical skills an edge over the competition with this expert learning class.
Mobile User Experience
Duration: 3 Hours (2 classes)
You’ll pick up the core principles of mobile user experience swiftly in this workshop, with up-to-date insight into how real mobile users behave and how the mobile web development industry is responding to the latest trends. In a single day you’ll become expert enough to apply your knowledge in your own projects to deliver superior results.
Google Analytics 4 (GA4) Intensive.
Duration: 10 Hours (4 classes)
Our online Google Analytics 4 (GA4) Intensive course enables you to gain revealing and measurable insights into your online performance. Full guidance is offered on key foundational elements, before moving on to advanced tools and techniques to deliver the highest levels of actionable insight. You will leave the course ready to yield invaluable and relevant insight from your analytics that drives real business results.
UX Design & Testing Intensive
Duration: 10 Hours (4 classes)
This intensive course provides a solid foundation in user experience design and testing, from first principles to analysis and insight. You’ll learn practical techniques as well as the theory behind them, preparing you to reap the rewards of a well-designed user experience in your web and digital projects.
Linkedin Marketing & Advertising.
Duration: 6 Hours (4 classes)
Give yourself a comprehensive overview of everything that LinkedIn can offer to B2B marketers. This focused online course will provide you with both a clear vision for your LinkedIn marketing & advertising strategy and the knowledge to implement it.
Agile Project Management
Duration: 6 Hours (4 classes)
Book your place in this workshop to swiftly get to grips with Agile project management principles and best practice. You’ll learn to manage Agile projects from start to finish, using the latest tools and techniques for successful project delivery.
LinkedIn Recruitment
Duration: 5 Hours, 2 Classes
This intensive workshop is specifically designed for recruiters and HR professionals looking to maximize use of LinkedIn to recruit top talent. Learn from industry best practice and get-up-to-speed on the latest LinkedIn developments to drive real results.
Google Analytics: Advanced Marketing Analytics
Duration: 6 Hours (4 classes)
We’ve diligently – and comprehensively – compiled all of the key digital marketing trends you need to be aware of for the year ahead; so you don’t have to. If you join one training course this year, make it this one and ensure you’re fully up-to-speed with the raft of fast-paced changes afoot in the world of digital marketing.
Social Selling
Duration: 6 Hours (4 classes)
Raise your sales strategy to industry best practice by attending this intensive training course. Gain from the singularly most developed social selling workshop available, with training materials honed over the course of training 10,000+ delegates. Get up-to-speed with the latest social media sales developments to maximise your results.
ChatGPT Intensive
Duration: 6 Hours (4 classes)
Our live, online ChatGPT Intensive course empowers you to gain a deep understanding of this advanced language model developed by OpenAI. You'll receive guidance on basic AI principles before progressing to intricate strategies and best practices to leverage ChatGPT effectively. By the end of the course, you'll be ready to extract invaluable insights from your interactions with ChatGPT and apply them to your real-world projects.
Digital Product Management Intensive
Duration: 6 Hours (4 classes)
We’ve diligently – and comprehensively – compiled all of the key digital marketing trends you need to be aware of for the year ahead; so you don’t have to. If you join one training course this year, make it this one and ensure you’re fully up-to-speed with the raft of fast-paced changes afoot in the world of digital marketing.
Google Analytics: Advanced Marketing Analytics
Duration: 6 Hours (4 classes)
We’ve diligently – and comprehensively – compiled all of the key digital marketing trends you need to be aware of for the year ahead; so you don’t have to. If you join one training course this year, make it this one and ensure you’re fully up-to-speed with the raft of fast-paced changes afoot in the world of digital marketing.
Your digital marketing strategy is the roadmap to achieving your brand's online objectives; navigate it with clarity and purpose.
Meet some of the brains behind the course
About Dylan Kohlstädt
Dylan Kohlstädt has over 20 years marketing management experience in gaming, insurance, financial and property industries and can be considered a subject matter expert on all things digital.
She has extensive local and international experience (South Africa, UK and Australia), and has managed global and national brands in multiple languages and countries.
Dylan founded Shift ONE digital in 2011 and the DMA in 2013 and is passionate about teaching what she spends her every waking minute doing - helping companies grow their businesses.
Dylan has her IMM (3 years) Marketing Diploma as well as an MBA through Unisa.
She is married and the mother of two young girls and knows the challenges of being a mompreneur. She enjoys surfing and reading as well as playing guitar and painting in her spare time, of which there is very little these days.
Dylan lives in Germany with her family and runs Shift ONE digital and the Digital MArketing Academy from her offices in Hannover.
About Irma Karsten
A digital marketing specialist, strategist and a people’s person by nature, Irma Karsten has over 20 years of work experience behind her.
Irma is passionate about training individuals and facilitating courses – from entry level right through to advanced level – on all platforms and across all industries. Her courses are informative and with her sense of humour added into the mix while she presents, it is no wonder that entrepreneurs, marketing managers and executives have all attended Irma’s training sessions.
Irma believes that “if you are not having fun while you are doing it, then you are doing it wrong” and this coupled with her years of experience across multiple industries and roles makes her a well-rounded and sought-after trainer and facilitator.
Irma trains for some of the biggest brands in the world, for large corporates and enterprises located around the globs, she is a passionate, knowledgeable expert who passes on her enthusiasm and excitement for her topic to her students.
Irma has deep industry knowledge and case studies on each topic in digital marketing and is up-to-date with the latest platform changes for each topic she trains on.